CPS operates over 20+ clinical locations and required scaled lead generation via Search Ads while drastically improving an initially poor Return on Ad Spend (ROAS).
Restructured their entire multi-location ad hierarchy, introduced strict negative keyword lists to prevent medical-advice queries, and implemented precise geographic bounds around clinics.
In 8 months, the campaigns drove 1,310 exact conversions. The account averages an 8.61% conversion rate for high-intent psychiatric booking queries at scale.
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